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Featured Products
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Top Sellers
1. Komenuka Bijin 10-Product Trial/Sample Set from Rice Bran
2. TrueRenu's Japanese Hot Springs Bath Salts Sampler (Eight 25g-30g Packets)
3. Komenuka Bijin Premium Hair Care Set: Moisturizing Hair Shampoo & Hair Treatment / Conditioner
4. Komenuka Bijin Facial Cleansing Powder from Natural Rice Bran - 30 Packs
5. Authentic Maeda-en Japanese Sencha Green Tea - 100 Foil-Wrapped Tea Bags

What's New
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1. M.A.D SKINCARE ANTI-AGING Anti-Aging Glycolic Age Diffusing Cleanser - 200ml
2. M.A.D SKINCARE DELICATE SKIN Delicate Skin Cleansing Gel - 200ml
3. M.A.D SKINCARE DELICATE SKIN Delicate Skin Calming Gel Mask - 60g
4. M.A.D SKINCARE DELICATE SKIN Delicate Soothing Night Cream - 50g
5. M.A.D SKINCARE SOLAR PROTECTION Photo Guard SPF 20 Anti-Aging Eye Cream - 15g



Since we are moving to a new warehouse, we currently have limited inventory available. We are are sorry for the inconvenience, and will continue to ship orders as promptly as possible ....

Welcome to TrueRenu....
ancient traditions, modern beauty
TrueRenu...where Eastern and Western science meet in hard-working, hard-to-find products from around the world. From beauty products packed with antioxidant-rich rice bran, squalene or camellia oil... to bath salts naturally-scented with mint, jasmine, oranges and rosemary... to topical analgesics, facial massagers and Japanese bath accessories... you'll find all to be extraordinary values.

Our product guarantee is 100%, and we ship in-stock items quickly... so come on in and shop with confidence! We're sure you'll find that special, unique product that you've been looking for.



Photo ofHABA SL Essence - 30ml




HABA SL Essence - 30ml

If your skin still feels dry after using plenty of toner and squalane, then SL Essence is the product for you! Advanced moisturizing effect with bamboo water extract from the mountains and seaweed extract from the sea.

Our Price: $61.00
TrueRewards: 300


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Photo ofM.A.D SKINCARE <font color=white style="BACKGROUND-COLOR: #06B818">DELICATE SKIN</font> Delicate Daily Moisturizer - 50g




M.A.D SKINCARE DELICATE SKIN Delicate Daily Moisturizer - 50g

A light weight moisturizer designed to minimize irritations and provide much needed moisture for healthy looking skin. M.A.D ("Maximum Active Dermaceuticals") Skincare... Blending Nature for Beautiful Skin.

Our Price: $48.00
TrueRewards: 240


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Photo ofHABA Umi No Houseki Squa Essence Balm Koujoun - 20g





HABA Umi No Houseki Squa Essence Balm Koujoun - 20g

Back by popular demand! This light, smooth-spreading squalane-based paste uses six ageing-care ingredients to relieve dryness while enhancing firmness and clarity.

Our Price: $35.00
TrueRewards: 175


Only 2 Available - Order Today!
Photo ofSake Kasu Natural Sake-Based Facial Soap from Ozeki - 80g




Sake Kasu Natural Sake-Based Facial Soap from Ozeki - 80g

A special soap in which Ozeki's Sake Kasu (Sake-Lees) is blended, resulting in a facial soap with a creamy foam to gently cleanse your skin while retaining its natural moisture.

List Price: $20.75
Our Price: $17.50
You Save: $3.25 (16%)
TrueRewards: 100


Discontinued...
We recommend Item 4088
Photo ofNS-K Komenuka Bijin Facial Cleansing Cream - 100g (3.5 oz)





NS-K Komenuka Bijin Facial Cleansing Cream - 100g (3.5 oz)

New Improved Formula! Exclusive blend of rice bran, sea kelp and coconut oil tightens and softens skin. Non-comedogenic, and safe for even sensitive skin. Paraben and Sulfate FREE!

Our Price: $39.00
TrueRewards: 200


Item in stock!
Photo ofKomenuka Bijin Premium Hair Care Set: Moisturizing Hair Shampoo & Hair Treatment / Conditioner




Komenuka Bijin Premium Hair Care Set: Moisturizing Hair Shampoo & Hair Treatment / Conditioner

A newly reformulated Shampoo & Conditioner for improved moisturizing. Don’t just clean and soften your hair, but also stimulate follicle strength. The hair care regimen of Hollywood's stars.

List Price: $72.00
Our Price: $59.95
You Save: $12.05 (17%)
TrueRewards: 360


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not available.

Photo ofShoyeido Selects Ranka ''Orchid'' Incense - 300 sticks




Shoyeido Selects Ranka ''Orchid'' Incense - 300 sticks

A combination of floral notes and cinnamon for an unusual and evocative scent. Casual enough for everyday use, but with a level of refinement that makes them appropriate for special occasions, too. Available in two economically priced options.

Our Price: $7.50
TrueRewards: 40

Free shipping for this item!

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Photo ofTabino Yado Hot Springs Clear Bath Salts Assortment Pack from Kracie (15 25g Packets, 375g total)




Tabino Yado Hot Springs Clear Bath Salts Assortment Pack from Kracie (15 25g Packets, 375g total)

Enjoy famous Japanese hot springs in the comfort of your own home! A transforming assortment of clear bath salts from Japan will relax, refresh and show you why baths are an essential Japanese ritual.

Our Price: $19.50
TrueRewards: 100


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''LOVE this product''
''I don't know how it works but I can use this cream in the summer time and it won't clog my pores or make me sweat! PLUS a little bit goes a long...''
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